Freakonomics Radio

Discover the hidden side of everything with Stephen J. Dubner, co-author of the Freakonomics books. Each week, Freakonomics Radio tells you things you always thought you knew (but didn’t) and things you never thought you wanted to know (but do) — from the economics of sleep to how to become great at just about anything. Dubner speaks with Nobel laureates and provocateurs, intellectuals and entrepreneurs, and various other underachievers. Special features include series like “The Secret Life of a C.E.O.” as well as a live game show, “Tell Me Something I Don’t Know.” 

http://freakonomics.com/

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The NFL's Best Real Estate Isn't For Sale. Yet.


The NFL is very good at making money. So why on earth doesn't it sell ad space on the one piece of real estate that football fans can’t help but see: the players themselves? The explanation is trickier than you might think. It has to do with Peyton Manning, with Eli Manning, and with ... wait for it ... Tevye.


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 28 October 2010  21m